Meet the team

Gary Cain

Head of Business Services

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Exec Team, Business Services

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Gary is an ACMA qualified accountant and has worked within the invoice finance sector for over 25 years.

Gary started our commercial finance brokerage nearly 15 years ago, previously known as Reach Commercial Finance, developing a strong team across the UK to deliver funding solutions for SMEs. The debt advisory team launched in 2022 under Gary's direction with a continued growth in their offering including cash flow projection, HMRC negotiation and RPO loan support.

In 2025, following M&A activity across the Group, Gary moved into the role of Head of Business Services, with a key focus on overseeing the integration of the recently acquired Virtualnonexecs.com business and development of the performance advisory and property and construction advisory services areas.

Biography

Gary is an ACMA qualified accountant and has worked within the invoice finance sector for over 25 years.

Gary started our commercial finance brokerage nearly 15 years ago, previously known as Reach Commercial Finance, developing a strong team across the UK to deliver funding solutions for SMEs. The debt advisory team launched in 2022 under Gary's direction with a continued growth in their offering including cash flow projection, HMRC negotiation and RPO loan support.

In 2025, following M&A activity across the Group, Gary moved into the role of Head of Business Services, with a key focus on overseeing the integration of the recently acquired Virtualnonexecs.com business and development of the performance advisory and property and construction advisory services areas.

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Daniel Reese

Playmaker Studio

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Daniel Reese

Playmaker Studio

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Daniel Reese

Playmaker Studio

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